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Privacy Policy


As a responsible and socially contributing organisation, we, , 5 Parker Street, Lexington, MA 02421, USA , respect your need for online privacy and protect any personal information that you may share with us, in an appropriate manner. Our practice as regards use of your personal information is as set forth below in this Privacy Policy. As a condition to use of our services, you consent to the terms of the Privacy Policy as it may be updated from time to time. In the event of a material change, we shall notify you via email or by means of a prominent notice on the website. This Privacy Policy applies exclusively to If you have objections to the Privacy Policy, you should not access or use this site.

What type of information we may collect

Personal Details: While you register yourself for the services or otherwise, we may request for your name and email address, mailing address, company name, telephone number, and other personal information. You will also be asked to choose a unique username and a password, which will be used solely for the purpose of providing access to your user account. Once you are registered with us we may regularly connect to the device manufacturer website where you have already registered and obtain information regarding your weight loss initiatives such as calories burnt, BMR rate, steps taken etc. Upon registration you may have the option of choosing a security question and an answer to the security question, which if given, will be used solely for the purpose of resetting your password.

Testimonials: We post user testimonials on the website. These testimonials may include names and we acquire permission from our users prior to posting these on the website. We are not responsible for the personal information users elect to post within their testimonials.

Usage Details: Your usage details such as time, frequency, duration and pattern of use, features used and the amount of storage used will be recorded by us in order to enhance your experience of our website and to help us provide you the best possible experience.

Financial Information: In case of payments done through the site, we request credit card or other payment account information, which will be used solely for processing payments. Your financial information will not be stored by us except for the name and address of the card holder, the expiry date and the last four digits of the Credit Card number. Subject to your prior consent and where necessary for processing future payments, your financial information will be stored in encrypted form on secure servers of our reputed Payment Gateway Service Provider.

Technical Information: When you visit the site we may also collect certain technical information about your computer to facilitate your use of website. This may include the Internet Protocol address, browser type, browser language, referring URL, files accessed, errors generated, time zone, operating system and other visitor details collected in our log files to analyze the trends, administer the website, track visitor's movements and to improve our website. We may also use such environmental variables to measure traffic patterns on the site.

Confidentiality of information collected: We may adopt security mechanisms to secure your information. However except as specifically qualified by applicable law as confidential personal information and your financial information, all other information are not considered to be confidential information.

How this information is used

We collect information about you in order to record and support your participation in the activities. When you register yourself, the information is used to quantify and recognise your contribution to the social cause, collect and disburse amounts from contributors against calories you have burnt and for technical support or other benefits that may be made available to registered users. We reserve the right to use such information to improve our services and for such purposes we may disclose such information to our business partners and advisors. If you have submitted your personal information, we may also contact you to inform you regarding new services, releases, upcoming events, other marketing purposes and changes in this Privacy Policy. However if you want us to stop further using such information, please email us at

We may collect information about the use of the site, such as the types of services used and how many users we receive daily. This information is collected in aggregate form, without identifying any user individually. We may use this aggregate, non-identifying statistical data for statistical analysis, marketing, or similar promotional purposes.

We store and maintain files, documents, to-do lists, emails and other data stored in your user account at our servers. In order to prevent loss of data due to errors or system failures, we also keep backup copies of data including the contents of your user account. Hence your files and data may remain on our servers/backup tapes even after deletion or termination of your user account. We assure you that the contents of your user account will not be disclosed to anyone except in circumstances specifically mentioned in this Privacy Policy and Terms of Use.

Use of Cookies

We use temporary and permanent cookies to enhance your experience of our site. Temporary cookies will be removed from your computer each time you close your browser. By selecting ‘keep me signed-in’ option, a permanent cookie will be stored in your computer and you will not be required to sign-in by providing complete login information each time you return to our site. If you have turned cookies off, you may not be able to use certain areas of the website. We tie cookie information to your email address when you elect to remain logged in so as to maintain and recall your preferences within the website.

We may from time to time employ the services of a third party agent to analyze statistical and aggregate data about our website content and user base. This aggregated information is not personally identifiable and is employed in improving website functionality and offerings. To this end, these third parties may employ the use of cookies and, or pixel tags in providing their services. While these third party cookies are not tied to your personal information, we do not have access to these cookies nor are we responsible for them.

Our advertisers may also assign their own cookies to your browser (if you click on their ads). This is not within our control and hence we are not responsible for the same.

While linking to third party websites

Some pages of our website contain external links. You are advised to verify the privacy practices of such other websites. We are not responsible for the manner of use or misuse of information made available by you at such other websites. We encourage you not to provide personal information, without assuring yourselves of the privacy policy of such other websites.

With whom we may share Information

We may need to disclose personal information to our affiliates, service providers and business partners solely for the purpose of providing and promoting our website to you. In such cases we will also ensure that such affiliates, service providers and business partners comply with this Privacy Policy and adopt appropriate confidentiality and security measures. We will obtain your prior specific consent before we share or disclose your personal information to any person outside our group company for any purpose that is not directly connected with providing and promoting our website. We may share generic aggregated demographic information not linked to any personal information regarding visitors and users with our business partners and advertisers. Please be aware that laws in various jurisdictions in which we operate may obligate us to disclose user information and the contents of your user account to the local law enforcement authorities under a legal process or an enforceable government request. In addition, we may also disclose personal information and contents of your user account to law enforcement authorities if such disclosure is determined to be necessary by us in our sole and absolute discretion for protecting the safety of our users, employees, or the general public.

How secure is your Information

We adopt industry appropriate data collection, storage and processing practices and security measures, as well as physical security measures to protect against unauthorized access, alteration, disclosure or destruction of your personal information, username, password, transaction information and data stored in your user account. Access to your name and email address is restricted to our employees who need to know such information and are bound by confidentiality obligations.

Options in Information Use

You will be required to register by providing personal information. If you choose not to provide your personal information, we will be unable to register you for this noble cause. We also provide you with the option of opting out from receiving mail from us; however, you will not be able to receive email notifications of new services, releases, upcoming events and changes to the Privacy Policy should you decide to opt-out of receiving all messages from us. In the event we decide to use your personal information for any purpose other than as stated in this Privacy Policy, we will offer you an effective way to opt out of the use of your personal information for those other purposes. You may opt out of receiving newsletters and other secondary messages from us by selecting the ‘unsubscribe’ function present in every message we send.

Your choice to access, update and remove personal information

We provide users with access to their personal information. Users may correct, update or remove any such personal information either by accessing their user account or by contacting our customer support. Such changes may take time to take effect. We respond to all enquiries within reasonable time.

Investigation of Illegal Activity

We may need to provide access to your personal information and the contents of your user account to our employees and service providers for the purpose of investigating any suspected illegal activity or potential violation of the terms and conditions. However, we will ensure that such access is in compliance with this Privacy Policy and subject to appropriate confidentiality and security measures.

Enforcement of Privacy Policy

We make every effort, including periodic reviews to ensure that personal information provided by you is used in conformity with this Privacy Policy. If you have any concerns regarding our adherence to this Privacy Policy or the manner in which personal information is used for the purpose of providing our services, kindly contact us at We may contact you to address your concerns and we will also co-operate with regulatory authorities in this regard if needed.

Notification of Changes

Any changes to the Privacy Policy will be posted on our website in order to keep you informed of any changes in nature of information collected, manner of collection, use and sharing of information. If at any point we decide to use personal information in a manner different from that stated at the time it was collected, we will notify you by email and provide you with the ability to opt out of these new uses; unless you have opted out from receiving all email notifications from us.

Blogs and Forums

We may provide the capacity for users to post information in blogs and forums for sharing information in a public space on the website. Such information will be publicly available to all users of these forums and visitors. Any personal information disclosed within these forums may be used to contact users with unsolicited messages. We encourage users to be cautious in disclosure of personal information in public forums as we are not responsible for the personal information users elect to disclose. We are also not responsible for any personal opinions, comments and statements users make in such blogs and social communities.

Contact us

If you have any questions or concerns regarding this Privacy Policy, please contact us at